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Commerce

Target

target.com

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Where this can follow you

Names that appear in this document for other apps, parks, stores, or brands. A click here can be used there.

  • Stores
Open the original (new tab)Target Privacy Policy
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Risk score

73of 100

Read Nov 1, 2026

In short

  • Target collects extensive personal data, including precise location, biometrics, and health information, to run its stores, websites, and loyalty programs.
  • You allow Target to share this data with third parties for targeted advertising and business transfers.
  • The policy also tracks your activity across devices and lets Target change the rules without significant notice.

What you accept

If you use this site

Everyday words for the material promises and rights you give up. Each line includes a quote from the document.

Fineprint cannot see whether you agreed. This page is posted on their site. Open the original if you need to know how they say it applies.

  1. 01

    You are agreeing to provide broad consent for Target to collect, use, and share your personal information across all its digital and physical properties.

    Other products, stores, or brands

    “By interacting with Target through our stores, websites, mobile application(s), products, services, or otherwise, you consent to the use of information that is collected or submitted as described in this privacy policy.”
  2. 02

    You are agreeing to let Target retain your data indefinitely based on its own business needs and legal obligations.

    This product

    “We retain your personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy or for the period legally permitted or required.”

What it can cost you

Downsides we could quote

Quoted clauses that can affect your privacy, money, or right to go to court — including terms that follow you to other products.

Highest-cost clauses first

High cost

Tracking you across apps

You are agreeing to cross-site tracking and data sharing for behavioral advertising via third-party partners.

“We allow third-party companies to collect certain information when you visit our websites or use our mobile application(s)... These companies use non-identifiable information... and personally identifiable information... during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you.”

What that means: Your online behavior is monitored and sold to advertisers who can target you with specific ads based on what you look at.

Target shares your browsing and interaction data with third-party ad networks like Google and Meta to build profiles of your interests across different sites.

High cost

Location or sensitive-data over-collection

You are agreeing to the collection of biometric, precise geolocation, and health data by Target.

“Biometric information (e.g., voiceprints)... Geolocation data (e.g., latitude or longitude, in-store location)... Health data (e.g., in connection with Guest service or product development)”

What that means: Sensitive personal details that could identify you uniquely or reveal private aspects of your life are collected and stored.

The policy explicitly lists the collection of highly sensitive categories including biometrics, precise location, and health data beyond standard shopping needs.

Medium cost

Unilateral changes with little or no notice

You are agreeing to future changes in the privacy policy made unilaterally by Target.

“We may change or add to this privacy policy, so we encourage you to review it periodically.”

What that means: The rules governing your data can change after you have agreed, potentially altering your privacy rights without further action from you.

Target reserves the right to modify the policy terms at any time without requiring explicit renewed consent from the user.

Medium cost

Indefinite retention

You are agreeing to indefinite data retention based on Target's discretionary business needs.

“We retain your personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy or for the period legally permitted or required.”

What that means: Your personal history remains with Target indefinitely rather than being deleted shortly after your interaction ends.

Data retention is tied to vague 'business needs' like marketing and guest insights, meaning data stays until Target decides it is no longer useful.

Medium cost

Loyalty, tickets, or points that add terms

You are agreeing to forfeit accumulated loyalty rewards and votes upon exiting the program.

“If you opt out of Target Circle, any accumulated Target Circle Rewards and Community Giving Program votes will be deleted and you may not have access to other Target Circle benefits. If you later re-join Target Circle, any deleted Target Circle Rewards or Community Giving Program votes will not be reinstated.”

What that means: You lose earned value permanently if you choose to stop participating in the loyalty program.

Leaving the loyalty program results in permanent loss of rewards and votes, creating a financial penalty for opting out.

Medium cost

Third parties handle data you submit

You are agreeing to third-party handling of your data through service providers and advertising partners.

“We and our service providers use identifiers, such as cookies and similar technologies, to collect and store certain types of information... whenever you interact with us or third-parties that use our services.”

What that means: Entities outside of Target control handle your data, expanding the risk of exposure beyond Target's direct servers.

Data submitted or tracked by Target is also handled by unspecified service providers and third-party ad partners.

Medium cost

Health or fitness data used beyond care

You are agreeing to the collection of health data for product development and innovation purposes.

“Health data (e.g., in connection with Guest service or product development)”

What that means: Sensitive health information may be used to develop new products or services rather than just for immediate medical care.

Health-related data is collected for product development, which may involve using sensitive health inferences for commercial innovation.

Lower cost

Children’s data

You are agreeing that children under 13 should not use the service, placing responsibility on parents.

“We do not knowingly collect personal information online from children under the age of 13.”

What that means: Under-13 data collection is restricted, but older minors may still be subject to broader data practices.

While there is a COPPA compliance statement, the policy does not clearly bar use for older children or define protections for teens.

If these terms already apply to you

Keep this list. Fineprint cannot undo or cancel something you already agreed to at the company.

We cannot see Agree on their site. With Premium, tap “I accepted these terms” if you already agreed to what Target asks.

News for this company

First readings and wording changes we could quote — the same items that appear on News.

All News
  1. First reading · Privacy policy

    We read the Target privacy policy

    Target collects broad personal and sensitive data including biometrics, precise location, and inferences to run its stores and ads. You accept that this information may be shared with third parties for advertising and sold or shared across contexts for behavioral tracking. The company can change these terms without meaningful notice and keeps your data indefinitely.

    Oct 30, 2026 · D